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SheforShield: Insure Women to Better Protect All

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SheforShield: Insure Women to Better Protect All

This report is the first of its kind to provide an understanding of how much growth the women’s market alone represents for the insurance industry, and what women want and need from insurance products and services in particular in emerging markets. It also provides recommendations on how to attract and retain women as vital clients.

File Name: SheforShield_Final-Web2015.pdf
File Type: application/pdf
Download: 774 times
Created Date: 09-27-2017
Publisher: International Finance Corporation and AXA

Quote of the Day

"I was stranded in New York City during the 2003 blackout, and for the next two years, I carried a small flashlight in my backpack. The flashlight did not cost much, but its potential to help in another blackout was obvious and to use it I needed only to press a button. For microinsurance to be accepted on a massive scale, it cannot cost much, its value must be obvious, and it must be simple to use." -- Brandon Matthews | Head of Microinsurance, Zurich Financial Services

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