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MILK Brief #14: The Business Case for Life Microinsurance in the Philippines: Initial Findings

MILK Brief #14: The Business Case for Life Microinsurance in the Philippines: Initial Findings

Life microinsurance has grown quickly and is well established throughout the Philippines, and as a result, the business case is widely assumed to be strong. The MILK project is working to test the accuracy of this assumption. Our analysis focuses on a cluster of five programs that represent the broad range of life microinsurance activity in the Philippines: CARD, TSPI, Prudential, CLIMBS, and MicroEnsure.

Life microinsurance is among the simplest types of microinsurance in terms of product design. It is also a product line for which the business case is often seen as the clearest. Still, we find unexpected complexity on both fronts. Seemingly “simple” products have coverage that is in fact quite complex, and the seemingly “clear” business case can be ambiguous. This brief presents our initial findings; we are continuing to explore these issues and hope to answer more of the open questions over the next year. In the meantime, we look forward to discussing these issues with you and hearing your thoughts.

File Name: MILK Brief #14 - Business Case for Life MI Philippines - Initial Findings.pdf
Published: 10-08-2012
Document Type: MILK Project documents
Author: Richard Koven, Michael J. McCord, John Wipf, and Emily Zimmerman
Country: Philippines
Language: English
Activity: 288 visits to this page

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"I was stranded in New York City during the 2003 blackout, and for the next two years, I carried a small flashlight in my backpack. The flashlight did not cost much, but its potential to help in another blackout was obvious and to use it I needed only to press a button. For microinsurance to be accepted on a massive scale, it cannot cost much, its value must be obvious, and it must be simple to use." -- Brandon Matthews | Head of Microinsurance, Zurich Financial Services

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