Existing research on the business case for microinsurance focuses on how to operate successfully in the microinsurance field, but tells us little about whether and under what conditions a profit motivated firm should enter or maintain operations in microinsurance. Our Landscape Matrix aggregates findings from existing studies.

MILK is using a combination of case studies and a global analysis of the microinsurance industry to begin to fill the gaps in understanding of the business case for microinsurance.

MILK's business case work consists primarily of:

• Completing 15 original case studies of insurers, intermediaries, and distributors grouped by product and country.
• Leveraging (and where appropriate, updating) 20 to 30 existing case studies.
• Conducting in-depth analysis on various large intermediaries
• Linking with other research and data collection efforts to provide a broader analysis of the microinsurance industry and emerging trends.