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The Demand for Microinsurance in Rural Ghana
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This report aims at presenting major descriptive results of the analysis of the survey data with regard to the socio-economic profile of the target market, general knowledge of insurance, the characteristics, and the satisfaction of the Anidaso policyholders, business competition regarding other insurance providers and the potential demand in the area of observation. Finally the report will draw some conclusions in respect of the future development and further distribution of microinsurance in the survey area.
12 2008
Lena Giesbert
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